Description

Where is the meetings & events industry headed in 2025? Destination trends and insights you need to know!

Shifts in the economic climate are creating new uncertainty for the meetings and events industry. Join Cvent for an insightful webinar on how group meetings and events are shaping up across the U.S. We’ll share recent sourcing trends, planner behavior, and venue demand across the Americas, with a special focus on how Virginia stacks up. You’ll leave with data-driven insights to sharpen your strategy, strengthen planner relationships, and position your destination for success.

Key Takeaways:

• Identify key market trends influencing sourcing decisions

• Leverage data to forecast and refine your destination strategy

• Use market insights to deliver targeted, impactful planner messaging

Featured Speaker:

Lauren Swenson Senior Director, Sales, Hospitality Cloud Cvent

Lauren Swenson is a Senior Director, boasting 15 years of impactful experience at Cvent. Throughout her career, she has worked with teams of varying sizes supporting individual hotels, hotel chains, hotel management companies, and with a particular emphasis on Convention & Visitors Bureaus. Under her strategic guidance, Cvent has forged partnerships with over 350 destinations, securing alliances with major cities across North America. As the head of a team of 13 dedicated professionals, Lauren oversees support for hotel clients in California and the Midwest, as well as all CVBs and Convention Centers throughout North America.

Registration closes 5:00 PM on Sept. 29th